Think of SEO as the “signal” to Google that your page/website answers the question searchers have. That said, by taking care of technical SEO, you can start having faster results as you enjoy more visitors to your newly-optimized website. Our SEO audit services help uncover the strengths and weaknesses of your website, helping you identify any areas of improvement. A thorough SEO audit includes the most important ranking factors, including on and off-page. On-page SEO works to convert your existing traffic, making each an important element in marketing. Stellar SEO provides many other SEO services to help complement your marketing goals and achieve better rankings.
Thank you for reading this post, don't forget to subscribe!
Plus, you also get tons of practical suggestions to fix them up. Beyond on-page SEO features, Screaming Frog has great customer support and regular software updates as it gives you access to the latest SEO trends and techniques. Regarding pricing, Screaming Frog offers a free version of the tool which is suitable for small websites where you get up to 500 URL crawls. If you have bigger needs, the paid license unlocks unlimited crawling, advanced features, and technical support.
On-Page SEO: Complete Guide and Best Practices
This information is often displayed in the footer or header of a local business website, as well as on any “contact us” pages. You’ll also want to mark up this information using local business schema. Schema and structured data are discussed more at length in the “Other optimizations” section of this chapter. When this guideline is broken, search engines call it “cloaking” and take action to prevent these pages from ranking in search results. Cloaking can be accomplished in any number of ways and for a variety of reasons, both positive and negative.
Best site audit tool
High-quality, relevant inbound links, especially from authoritative and experienced sources, can help demonstrate your site’s expertise, authoritativeness, and trustworthiness. Businesses would include keywords in domain names to help them rank higher. This SEO Anomaly guide explores 13 essential on-page SEO elements, from E-E-A-T and keyword semantics to HTML tags and site architecture.
- Aside from creating quality content, you must remove or remedy low-quality pages.
- Specifically, you want to link from high-authority pages on your site to pages that need a boost.
- It is believed that PNGs are better for graphics, whereas JPGs are better for photographs.
- If you see that your current techniques don’t provide you with the desired results, you should stop and comprehensively analyze your current strategy.
- Deferring the loading of CSS and JavaScript files speeds up the rendering of critical content.
If your category pages aren’t arranged logically, it’s more difficult for shoppers to find what they’re looking for, leading to increased user frustration and high exit rates. If you’re using an ecommerce builder like Shopify, you’ll be able to easily tweak these titles from your dashboard or website editor. This URL is effective because it features a keyword that shoppers might be looking for (“blue crop top”) and clearly describes what product is sold on the page. Let us help your business find the best tools and solutions to thrive and grow. How often should I post content is a common question most website owners ask.
